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Why is talkback dominated by right-wingers?

Bomber Bradley, the man who has taken over Tim Selwyn's blog while he's in the slammer, bemoans the fact that the right dominate NZ talkback radio.
With all the talkback stations going for the same right wing listeners, ratings can’t expand – get someone to take the liberal road and try something different – why must talkback be so f****ing right wing?
I can tell you why, Bomber. Most New Zealanders are conservative. Which you interpret as right-wing. They don't like change for the sake of change - not like liberals. Liberals are noisy and give everyone the impression that there are hoardes of them everywhere, waiting to fill talkback radio with their incessant chatter, but the reality is very different. Must be why liberals are so desperate to change things, to create their Utopia on Earth - they find normal people very scary indeed.

Related Link: Tumeke!