In the inevitable post election analysis, seems to me the mainly left leaning media are the ones most shocked at the result. For some strange reason, the hundreds of hours spent on Hager's Dirty Politics and Kim Dot Com's spying revelations and various other side issues, National still came in on top. The question the media could consider in their election analysis was did National win in spite of the media frenzy, or because of the media frenzy? If the latter, then they need to consider how to become something more than print bloggers.