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Rihanna goes topless to catch a Ugandan warlord

Joseph Kony is a very very bad man who has caused a great many deaths and much human misery over the past thirty years.

A viral video has bought him to predominance in the past twenty four hours or so. Awareness has been raised, as they say.

But of course raised awareness™  will do absolutely nothing to catch the man who is apparently holed up somewhere in a remote and isolated part the Congo or is it a remote and isolated part of the Southern Sudan, who knows.

You can make yourself feel better about it all by watching a viral video and perhaps buying a $30 bracelet you can wear to show how much you care.

And if you are a celebrity you can raise awareness™  by tweeting a topless photo of yourself.